The Revenue Hustle

How COVID-19 has changed B2B Selling - Lorin Coles -The Revenue Hustle #2

COVID-19 has shined a bright spotlight on the need for change and accelerated the trends that we have known were coming to B2B Sales. Lorin Coles, CEO of Alliancesphere, joins us to share insights on those changes with data, facts, and real world use cases.

 

As Lorin puts it: The new normal is a myth, it’s actually about the “Great Reset” for Sales. The winners will be the ones who “get it”, “live it”, and “do it” everyday! The time is now to do a “gut check” to see if you have what it takes to be a modern sales leaders or seller for the post COVID-19 world! If so, it will be highly lucrative and personally rewarding ride! If not, you may find yourself looking for a new profession or role.

 

Lorin's LinkedIn: https://www.linkedin.com/in/lorin-col...

The Revenue Hustle LinkedIn: https://www.linkedin.com/company/the-...

The Revenue Hustle Website: http://therevenuehustle.com/

Youtube Video: https://www.youtube.com/watch?v=KC6pG7wxzeg&feature=youtu.be 

 

 

 

 

How to Align Marketing with Sales - Christine Hunter - The Revenue Hustle #1

Most companies struggle to align their Marketing & Sales teams causing friction and lost revenue. Christine Hunter, VP of Marketing at Infor, describes how she aligns Marketing with Sales to hit growth goals. Christine explains her view of Marketing's role and the shared sales metrics her team uses to hit revenue goals and drive accountability. 

 

Our Guest, Christine Hunter LinkedIn: https://www.linkedin.com/in/christinebhunter/

 

Ways to Tune In

• Spotify: https://open.spotify.com/episode/7uvpg6oHLrlzUaEfhHBWt3
• Apple iTunes: https://podcasts.apple.com/us/podcast/how-to-align-marketing-sales-christine-hunter-revenue/id1538449270?i=1000496934190
• YouTube (Video): https://www.youtube.com/watch?v=88rMzMDNhVo